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1 – 10 of 40Ben Krishna, Satish Krishnan and M.P. Sebastian
The current body of empirical research regarding the impact of trust in the cybersecurity commitment of institutions on digital payment usage has focused solely on a macro-level…
Abstract
Purpose
The current body of empirical research regarding the impact of trust in the cybersecurity commitment of institutions on digital payment usage has focused solely on a macro-level analysis, overlooking the intricate dynamics between institutions' cybersecurity commitments and the trust levels of digital payment users. In light of this limitation, this study aims to offer a more comprehensive understanding of this complex relationship.
Design/methodology/approach
A case study was conducted on digital payment users in India through the critical realist lens. To gather data, interviews and focus group discussions were conducted with digital payment users from various regions of the country.
Findings
The citizen-centric outcomes of the national cybersecurity commitment (performance and responsiveness) are the most prominent and impactful trust indicators. These outcomes play a crucial role in shaping digital payment users' perception and trust in the cybersecurity commitment of public institutions. Individuals' value positions also influence trust judgments, as it is essential to recognize the value tensions that may arise due to security implementation and their congruence with citizens' values.
Research limitations/implications
The findings of this study have significant implications for policymakers. They are potentially an artifact of the security and perception of digital payment users and the cultural uniqueness of digital payment users in India.
Originality/value
The study proposes a holistic understanding of the relationship between institutions' cybersecurity commitments and the trust levels of digital payment users. It offers a qualitative evaluation of how digital payment users perceive and construe efficient information security management implemented by public institutions.
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Lawrence Hoc Nang Fong, Soey Sut Ieng Lei, Cheris W.C. Chow and Long W. Lam
Through a critical synthesis and reflection on the theoretical foundations and empirical evidence related to sensory marketing, this study aims to offer meaningful insights for…
Abstract
Purpose
Through a critical synthesis and reflection on the theoretical foundations and empirical evidence related to sensory marketing, this study aims to offer meaningful insights for hospitality operators and provides future research directions on sensory marketing in hospitality.
Design/methodology/approach
Building on an extensive review of sensory marketing studies across disciplines, this paper presents critical discussions of the theories and findings on the five senses in the context of hospitality.
Findings
The critical synthesis and discussion indicate that sensory marketing is highly relevant and applicable to operations in various hospitality sectors such as hotels and restaurants. Still, empirical evidence is required to lend support to the discussions. Although scholarly interest in sensory marketing has surged in the past decade, some research streams, such as sensory incongruence, cross-modal correspondence and sensory intensity, have yet to be extended. These under-researched areas provide directions for future hospitality research.
Practical implications
Through discussions of empirical evidence related to the five senses, mental simulation, cross-modal correspondence and sensory congruence, this paper provides implications for managing customers’ sensory experiences and behavior in hospitality settings.
Originality/value
Despite the increase of research on sensory marketing in the past decade, its full implications in the context of hospitality remain unknown. Through a critical synthesis and reflection on the hospitality literature, this paper offers research directions for a systematic expansion of sensory marketing.
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Noel Scott, Brent Moyle, Ana Cláudia Campos, Liubov Skavronskaya and Biqiang Liu
Mark Yi-Cheon Yim, Eunice (Eun-Sil) Kim and Hongmin Ahn
In keeping with recent body image social trends, consumer demand for the adoption of plus-size models is increasing, although the use of thin models remains prevalent. The current…
Abstract
Purpose
In keeping with recent body image social trends, consumer demand for the adoption of plus-size models is increasing, although the use of thin models remains prevalent. The current study explores how consumers process information about fashion products displayed on different sizes of models in advertisements, focusing on model and consumer body sizes and both genders. As an underlying mechanism explaining how the relationship between model and consumer body sizes shapes consumer purchase intention, this study explores the role of guilt, shame and mental imagery.
Design/methodology/approach
The current study uses a text analytics technique to identify female consumers' general opinions of thin models in advertising. Employing a 3 (consumer body size: normal, overweight, obese) × 2 (model body size: thin, plus-size) × 2 (gender: male, female) between-subjects online experiment (n = 718), the main study comparatively analyzes the influences of plus-size and thin models on consumer responses.
Findings
The results reveal that, despite body positivity movements, thin models still generate negative emotions among female consumers. For obese female consumers, advertisements featuring plus-size models produce fewer negative emotions but not more mental imagery than advertisements featuring thin models. Conversely, for obese male consumers, advertisements featuring plus-size models generate more mental imagery but not more negative emotions than advertisements featuring thin models. The results also reveal that the relationship between consumer body size and guilt is moderated by perceived model size, which is also moderated by gender in generating mental imagery. While guilt plays a mediating role in enhancing mental imagery, resulting in purchase intention, shame does not take on this role.
Originality/value
This study is the first to present an integrated model that elucidates how consumers with varying body sizes respond to different sizes of models in advertising and how these responses impact purchase intentions.
Research limitations/implications
Our findings only apply to contexts where consumers purchase fashion clothing in response to advertisements featuring thin versus plus-size models.
Practical implications
Exposing normal-size consumers to plus-size models generates less mental imagery, and thus, practitioners should seek to match the body sizes of the models featured in advertising to the body sizes of their target audience or ad campaigns that include both plus-size and thin models may help improve message persuasiveness in fashion advertising. Moreover, guilt-appeal advertising campaigns using thin models would appeal more to thin consumers of both genders than shame-appeal advertising.
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Praveen Saraswat, Rajeev Agrawal and Santosh B. Rane
Organizations are continually improving their practices to improve operational performance. They already employ Lean Manufacturing techniques (LM) to reduce unnecessary waste…
Abstract
Purpose
Organizations are continually improving their practices to improve operational performance. They already employ Lean Manufacturing techniques (LM) to reduce unnecessary waste. Industry 4.0 techniques enhance operational performance in association with LM. Despite the proven benefits of LM principles and the advancements offered by Industry 4.0 technologies, many organizations struggle to integrate these approaches effectively. This research paper explores how LM principles can be combined with Industry 4.0 technologies to provide valuable guidance for businesses looking to adopt lean automation strategies.
Design/methodology/approach
A systematic literature review on LM and Industry 4.0 was done to investigate the possible technical integration of both methods. Ninety-two articles are extracted systematically from the Scopus and Web of Science databases. This study states a systematic literature review, including quantitative analysis of bibliographic networks and cluster analysis, to identify emergent ideas and their further implementation.
Findings
The research findings highlight the positive impact of integrating lean production with Industry 4.0 techniques, benefiting organizations in achieving their goals. A lean automation integration framework is proposed based on the literature review and the findings.
Practical implications
This study provides industry administrators and practitioners valuable guidance for enhancing organizational productivity. These implications can provide businesses with competitive advantages, enhance customer satisfaction, and enable them to adapt to the dynamic demands of the contemporary business environment.
Originality/value
This literature review study has substantially contributed to the technological integration of lean and Industry 4.0. The work has also identified potential emerging areas that warrant further research.
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Hicham Sbai, Ines Kahloul and Jocelyn Grira
This paper aims to examine the determinants of the dividend distribution policy in a banking setting.
Abstract
Purpose
This paper aims to examine the determinants of the dividend distribution policy in a banking setting.
Design/methodology/approach
Using a sample of 48 Islamic banks and 94 conventional banks from 15 Islamic countries over a period spanning from 2012 to 2019, we document the effect of board gender diversity, executive director profile and governance mechanisms on dividend payment decisions. We also analyze the moderating effect of Islamic banks on the relationship between gender diversity and dividend policy.
Findings
We find new evidence on the role of women directors in determining dividend distribution policy and confirm the risk aversion hypothesis, hence contributing to the ongoing debate on gender diversity literature. Our results show that the moderating role of Islamic banks is effective only for small banks.
Practical implications
Our findings have practical implications for shareholders, managers and financial analysts as they suggest rationalizing dividend distribution strategies.
Originality/value
Our study contributes to the growing body of knowledge on dividend policy, gender diversity and Islamic banks.
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Cassandra L.C. Troy, Megan L.P. Norman, Nicholas Eng, Jason Freeman and Denise S. Bortree
The purpose of this experimental study is to examine the effects of climate change corporate social responsibility (CSR) and corporate social advocacy (CSA) messages on public…
Abstract
Purpose
The purpose of this experimental study is to examine the effects of climate change corporate social responsibility (CSR) and corporate social advocacy (CSA) messages on public perceptions of companies and collective action intentions.
Design/methodology/approach
This study employs a 2 (message type: CSA vs CSR) × 2 (environmental issue: single-use plastics vs renewable energy) × 2 (company: Target vs Walmart) plus control online experimental design.
Findings
There were no main effects of message type on outcomes; however, green consumer identity moderated the relationship between message type and green purchase intention as well as negative word-of-mouth.
Originality/value
This study responds to calls by scholars to empirically compare the effects of CSR and CSA messages. Additionally, we consider group-level processes, like ingroup identity, in influencing strategic communication outcomes.
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Chang Ma, Alei Fan and Seonjeong Ally Lee
This paper aims to examine the congruency effects of physically embodied robots in service encounters, which addressed a significant research gap concerning the synthesis of robot…
Abstract
Purpose
This paper aims to examine the congruency effects of physically embodied robots in service encounters, which addressed a significant research gap concerning the synthesis of robot design elements (e.g., appearance and voice) and their service purposes.
Design/methodology/approach
Grounded in congruity theory and human-robot interaction literature, this study conducted a pretest and two experimental studies revealing the need to view robot design holistically and recognizing the pivotal role of congruity in shaping consumers’ service robot adoption. The moderating role of service purposes (utilitarian vs hedonic) was also investigated in terms of robot design and consumer reactions.
Findings
Consumers generally tend to favor robots with congruent designs, particularly for utilitarian service purposes. The serial mediation through perceived congruence and perceived intelligence explains such a favorite tendency.
Practical implications
This study advances service robot design research by highlighting the critical role of congruity in enhancing consumer engagement. It supports the use of comprehensive, congruent designs for services with utilitarian purposes and recommends adaptable designs for hedonic settings.
Originality/value
This study addressed the research gap by examining service robot design from a holistic perspective. The research findings highlight the importance of congruency effects in service robot design and deployment and provide valuable insights and guidelines to industry practitioners for optimal investment in service robots.
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The purpose of the article is to gain more insight into factors that can explain students' success in business subjects. The focus is on the connection between performance in…
Abstract
Purpose
The purpose of the article is to gain more insight into factors that can explain students' success in business subjects. The focus is on the connection between performance in introductory courses in business mathematics (BM) and business statistics (BS) and success in various business subjects.
Design/methodology/approach
Use of a regression model with administrative data from a business school in Norway over a period of 10 years.
Findings
The findings show a strong correlation, especially in quantitative subjects. The results suggest that statistical skills are more strongly related to academic success than mathematical skills.
Research limitations/implications
The data are collected from only one school. No information on undergraduates' personalities and behaviours is available.
Originality/value
There are limited published studies that have explored the relationship between success in statistics and later achievements in business courses. This is useful knowledge for planning the content of the bachelor's programme.
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